Rancher Hat Bar 

Design your go-to cowboy hat for the weekend at Rancher Hat Bar. Pick your hat, choose your details, and watch it come together right in front of you.

Hale House Boutique

Find your festival ‘fit at the Hale House Airstream! This woman-owned Fort Worth boutique brings bold tees, trucker hats, and statement jewelry perfect for music, sunsets, and good times.

Linked Up Permanent Jewelry

Grab a custom piece in 14K Gold Filled, Sterling, or Rose Gold Filled. Tarnish-free, hypoallergenic, and built to last through the festival weekend.

Tecovas 

Our official western wear partner, Tecovas brings handcrafted boots and timeless style built for a full weekend of music, dancing, and everything in between.

Southern String Hat Company

Find your fit with Southern String’s handcrafted hats. Designed for comfort and made to handle everything the weekend throws your way.

Yellow Rose by Kendra Scott

Add something extra to your look with Yellow Rose by Kendra Scott. From everyday staples to standout pieces, it’s jewelry made to carry you through the entire weekend.

Summit Health IV Therapy

Need a little recharge? Stop by the Summit Health IV Therapy booth. They are offering four IV drip options to help with hydration, energy, and recovery, plus B-12 shots if you need a quick boost. Walk up, get taken care of, and get back to the fun.

Mechanical Bullriding 

No better place to find out if you’ve got cowboy in you. Step up, hang on, and put your skills to the test.

Presented by OpenTable

Enjoy early access to festival grounds for our signature bottomless BBQ brunch, featuring a variety of mouthwatering dishes crafted by the world-renowned Lone Star Smokeout pitmasters, a full mimosa and Bloody Mary bar, and a live acoustical music set. 

Loews 

Stay at our official hotel partner, Loews, and keep the weekend easy from check-in to checkout. Comfortable rooms, great amenities, and just a short trip from the festival grounds.

Texas Live!

Keep the party going after the festival at Texas Live! Enjoy boots and beats with live music, DJs, and a high-energy atmosphere.